Glossary entry (derived from question below)
German term or phrase:
Zielharmonie
English translation:
alignment of objectives
Added to glossary by
Kim Metzger
Jun 10, 2009 15:13
14 yrs ago
1 viewer *
German term
Mexico
Committed to Quality and Service
Native in: English (Variant: US) 
Works in: German to English
Zielharmonie
German to English
Bus/Financial
Business/Commerce (general)
Dabei liegt eine Zielharmonie mit dem Megatrend in der Papierindustrie „Sustainability“ vor.
I'm stuck and would appreciate your ideas.
Die Papierindustrie leidet seit Jahren unter einer zu geringen Profitabilität bei Kapitalkosten von durchschnittlich 7% (Industriedurchschnitt: ROCE < 6%). Das übergeordnete Ziel aller Papierhersteller ist es die Herstellkosten zu senken. Die höchsten Kostenfaktoren bilden dabei die Energie- und Rohstoffpreise. Nach historischen Höhepunkten sind diese rezessionsbedingt stark gefallen, werden aber wieder steigen. Dabei liegt eine Zielharmonie mit dem Megatrend in der Papierindustrie „Sustainability“ vor. Die Ökobilanz wird bei den Papierherstellern ein wichtiger differenzierender Faktor. Ressourcenschonende Technologien im Bereich Rohstoffaufbereitung und Abwasserbehandlung werden neben dem Thema der Energie künftig die Industrie beherrschen.
I'm stuck and would appreciate your ideas.
Die Papierindustrie leidet seit Jahren unter einer zu geringen Profitabilität bei Kapitalkosten von durchschnittlich 7% (Industriedurchschnitt: ROCE < 6%). Das übergeordnete Ziel aller Papierhersteller ist es die Herstellkosten zu senken. Die höchsten Kostenfaktoren bilden dabei die Energie- und Rohstoffpreise. Nach historischen Höhepunkten sind diese rezessionsbedingt stark gefallen, werden aber wieder steigen. Dabei liegt eine Zielharmonie mit dem Megatrend in der Papierindustrie „Sustainability“ vor. Die Ökobilanz wird bei den Papierherstellern ein wichtiger differenzierender Faktor. Ressourcenschonende Technologien im Bereich Rohstoffaufbereitung und Abwasserbehandlung werden neben dem Thema der Energie künftig die Industrie beherrschen.
Proposed translations
(English)
| 2 +5 | aligning of goals / objectives |
Helen Shiner
|
| 4 +1 | harmony of objectives / complementarity of objectives |
Samuel Hunt
|
| 3 +1 | shared (or common) goal |
Andrew Catford
|
| 4 | harmony of interests |
Alexander Schleber (X)
|
| 3 | convergence of objectives |
suew
|
| 2 -1 | target harmony |
zwetschge
|
Proposed translations
+5
13 mins
Helen Shiner
United Kingdom
United Kingdom
Native in English
United Kingdom
Arts/Academic translator - Art historian
Native in: English
Works in: German to English, French to English
Related KudoZ points
:
43
Selected
aligning of goals / objectives
Nearly on the level of a guess, before anyone shoots me down...
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Note added at 14 mins (2009-06-10 15:28:20 GMT)
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or alignment possibly.
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Note added at 22 mins (2009-06-10 15:35:54 GMT)
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Director, Sales Strategy - Consumer Health Care
Company: Johnson & Johnson
State or Province: NJ
Job Description Keywords (use AND, OR, etc.): Description
Johnson & Johnson Sales and Logistics Company, a member of Johnson & Johnson's Family of Companies, is currently recruiting for a Director, Sales Strategy for Consumer Health Care. This position can be based in either Morris Plains or Skillman, NJ.
Key responsibilities include, but are not limited to: Providing active support to the customer sales team to enable the achievement of Sales and Profit plans of the customer for all products within assigned portfolio; Development of the portfolio platform and provision of customer, consumer, and buyer insights to enhance customer team's ability to maximize growth and share with customers; Aligning of goals, roles, responsibilities, and protocols within Strategy Team and across broader Customer Team; Aligning key customer strategies with optimal development; Serving as the primary liaison between the Customer Team, Sales, and Marketing for all sales strategy issues related to products; Supporting best practice go-to-market strategy executions with sound and consistent processes and communication to field;
http://www.najobbank.com/main.asp?uri=1044&ei=1&li=107647
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Note added at 3 days22 hrs (2009-06-14 14:09:05 GMT) Post-grading
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Thanks for the points, Kim
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Note added at 14 mins (2009-06-10 15:28:20 GMT)
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or alignment possibly.
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Note added at 22 mins (2009-06-10 15:35:54 GMT)
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Director, Sales Strategy - Consumer Health Care
Company: Johnson & Johnson
State or Province: NJ
Job Description Keywords (use AND, OR, etc.): Description
Johnson & Johnson Sales and Logistics Company, a member of Johnson & Johnson's Family of Companies, is currently recruiting for a Director, Sales Strategy for Consumer Health Care. This position can be based in either Morris Plains or Skillman, NJ.
Key responsibilities include, but are not limited to: Providing active support to the customer sales team to enable the achievement of Sales and Profit plans of the customer for all products within assigned portfolio; Development of the portfolio platform and provision of customer, consumer, and buyer insights to enhance customer team's ability to maximize growth and share with customers; Aligning of goals, roles, responsibilities, and protocols within Strategy Team and across broader Customer Team; Aligning key customer strategies with optimal development; Serving as the primary liaison between the Customer Team, Sales, and Marketing for all sales strategy issues related to products; Supporting best practice go-to-market strategy executions with sound and consistent processes and communication to field;
http://www.najobbank.com/main.asp?uri=1044&ei=1&li=107647
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Note added at 3 days22 hrs (2009-06-14 14:09:05 GMT) Post-grading
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Thanks for the points, Kim
Note from asker:
| Something with alignment would also work. Thanks, Helen. |
Peer comment(s):
| agree |
jccantrell
: This sounds less like a translation but points to the same thing.
21 mins
|
|
Thanks, jccantrell - I agree.
|
|
| agree |
Steffen Walter
: Yes, as opposed to a "Zielkonflikt".
1 hr
|
|
Thanks, Steffen
|
|
| agree |
Inge Meinzer
1 hr
|
|
Thanks, Inge
|
|
| agree |
Ingeborg Gowans (X)
: I was thinking along the same lines and this seems to fit best into the context
3 hrs
|
|
Thanks, Ingeborg
|
|
| agree |
hazmatgerman (X)
: They probably want to say it's not just managerial economics but also good citizenship to cut cost and resource use at the same time. Best.
1 day 14 hrs
|
|
Thanks, hazmatgerman
|
4 KudoZ points awarded for this answer.
Comment: "Thanks everyone. Harmony, congruence, alignment are three good possibilities."
+1
8 mins
Samuel Hunt
Germany
Germany
Native in English
Specializes in field
Germany
15 years of CZ, SK, DE > EN translation
Native in: English
Works in: German to English, Czech to English, Slovak to English
harmony of objectives / complementarity of objectives
Apparently, "Zielkomplementarität" is sometimes used as a synonym for "Zielharmony", hence my alternative suggestion.
http://www.wirtschaftslexikon24.net/d/zielkomplementaritaet/...
http://www.wirtschaftslexikon24.net/d/zielkomplementaritaet/...
Note from asker:
| Yes, nice ref, Samuel. Now I need to find a way to form the sentence. |
+1
1 hr
Andrew Catford
United States
United States
Native in English
Specializes in field
United States
Design, Construction, Real Estate
Native in: English (Variants: US, UK)
Works in: German to English
Related KudoZ points
:
4
shared (or common) goal
An attempt to step back from the hypnotic effect of "Harmonie", which is tough to render, and, maybe, overly distracting.
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Note added at 1 hr (2009-06-10 17:03:53 GMT)
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or Coincidence of goals
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Note added at 1 hr (2009-06-10 17:03:53 GMT)
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or Coincidence of goals
-1
2 hrs
target harmony
Example sentence:
Die 3 Säulen: target neutrality - target harmony - target conflicts
4 hrs
Alexander Schleber (X)
Belgium
Native in German
&
English
Specializes in field
Related KudoZ points
:
256
harmony of interests
The comment of zwetschge brings me to this. "Zielkonflikt" is a conflict of interests. So a "Zielharmonie" would be the opposite, a harmony of interests. Seems to fit the context.
17 hrs
convergence of objectives
A late suggestion.
The way I read that paragraph, the industry sees (hopes!) two objectives are converging: namely, objective one, to reduce energy costs (production costs) and, objective two, to promote sustainability (which the paper industry is very keen on, for obvious reasons).
The way I read that paragraph, the industry sees (hopes!) two objectives are converging: namely, objective one, to reduce energy costs (production costs) and, objective two, to promote sustainability (which the paper industry is very keen on, for obvious reasons).
Discussion
Das übergeordnete Ziel aller Papierhersteller ist es die Herstellkosten zu senken.
Here's my idea:
The prime objective of all paper manufacturers is to reduce manufacturing costs.
Does that work for you in conjuction with "harmony/complementarity of objectives"?
In doing so, the objectives are in harmony with those of paper industry's megatrend of sustainability.
Dabei liegt eine Zielharmonie mit dem Megatrend in der Papierindustrie „Sustainability“ vor.
Das übergeordnete Ziel aller Papierhersteller ist es die Herstellkosten zu senken.