May 18, 2018 15:55
6 yrs ago
8 viewers *
English term
Feature statement
English to Spanish
Marketing
Human Resources
Entiendo el concepto pero no se me ocurre un equivalente en este momento.
Contexto:
Sellers who constantly lead with "feature statements" may mean well, but often are giving prospects/customers the impetus to react with objections because of misalignment.
Don't lead with feature statements!
Encontré esta definición:
Feature statement is a short description of something a customer will be able to do as a result of the project or tasks they will no longer have to do because the project automates those tasks for them.
Avoid any description of how these benefits will be achieved.
Feature statements should never describe a specific solution or design, but should instead explain the solution's impact on the customer.
Require a temporary ban on solution proposals.
Gracias por sus sugerencias.
Contexto:
Sellers who constantly lead with "feature statements" may mean well, but often are giving prospects/customers the impetus to react with objections because of misalignment.
Don't lead with feature statements!
Encontré esta definición:
Feature statement is a short description of something a customer will be able to do as a result of the project or tasks they will no longer have to do because the project automates those tasks for them.
Avoid any description of how these benefits will be achieved.
Feature statements should never describe a specific solution or design, but should instead explain the solution's impact on the customer.
Require a temporary ban on solution proposals.
Gracias por sus sugerencias.
Proposed translations
(Spanish)
3 | exposición de cualidades - descripción de características | JohnMcDove |
3 +1 | (exposición/planteamiento de) escenarios | Margarita Ezquerra (Smart Translators, S.L.) |
Proposed translations
3 hrs
Selected
exposición de cualidades - descripción de características
Un par de opciones adicionales, según las definiciones.
Saludos cordiales.
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Note added at 13 days (2018-05-31 20:04:38 GMT) Post-grading
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¡De nada, un placer! :-)
Saludos cordiales.
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Note added at 13 days (2018-05-31 20:04:38 GMT) Post-grading
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¡De nada, un placer! :-)
4 KudoZ points awarded for this answer.
Comment: "¡Gracias!"
+1
34 mins
(exposición/planteamiento de) escenarios
https://books.google.es/books?id=vKVQaJ0pMdQC&pg=PA64&lpg=PA...
Falta: automates
Making Things Happen: Mastering Project Management
https://books.google.es/books?isbn=0596555393 - Traducir esta página
Scott Berkun - 2008 - Computers
Mastering Project Management Scott Berkun ... might look like: • It is hard to find commonly needed items on the home page. ... Note that these are not bug reports. ... scenario is a short description of something a customer will be able to do as a ... or the tasks they will no longer have to do because the project automates 6 ...
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Note added at 55 minutos (2018-05-18 16:50:43 GMT)
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¡Me alegra mucho, Marylen! Saludos.
Falta: automates
Making Things Happen: Mastering Project Management
https://books.google.es/books?isbn=0596555393 - Traducir esta página
Scott Berkun - 2008 - Computers
Mastering Project Management Scott Berkun ... might look like: • It is hard to find commonly needed items on the home page. ... Note that these are not bug reports. ... scenario is a short description of something a customer will be able to do as a ... or the tasks they will no longer have to do because the project automates 6 ...
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Note added at 55 minutos (2018-05-18 16:50:43 GMT)
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¡Me alegra mucho, Marylen! Saludos.
Note from asker:
¡Me parece buenísima tu sugerencia, Margarita! Muchas gracias. |
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