Sep 16, 2018 16:46
5 yrs ago
Spanish term
United States
Expect excellent English
Native in: English (Variants: US, Canadian) 
Works in: Spanish to English, French to English, English
la integración nacional e internacional
Spanish to English
Marketing
Tourism & Travel
Airline
...Promoviendo el turismo y la *integración nacional e internacional*; transportando las personas de manera puntual...
This is part of the mission statement of an airline, one of several clauses in a paragraph listing its overall goals. As you can see, it doesn't say what, exactly, is being "integrated." The literal translation, "promoting national and international integration" means nothing to me. Since this is basically a marketing text, I would like to come up with something better. I have considered "promote national and international communication," but there must be someone out there with a better idea.
This is for U.S. English.
This is part of the mission statement of an airline, one of several clauses in a paragraph listing its overall goals. As you can see, it doesn't say what, exactly, is being "integrated." The literal translation, "promoting national and international integration" means nothing to me. Since this is basically a marketing text, I would like to come up with something better. I have considered "promote national and international communication," but there must be someone out there with a better idea.
This is for U.S. English.
Proposed translations
(English)
Proposed translations
3 hrs
Selected
national and international integration
With lack of context, literal is the only choice. Anything else, is pure speculation.
'Integration' is a buzzword and it is possible the airline wanted it that way so the reader could put any interpretation on it, as some answers here demonstrate. Others could be cultural and economic integration.
'Integration' is a buzzword and it is possible the airline wanted it that way so the reader could put any interpretation on it, as some answers here demonstrate. Others could be cultural and economic integration.
4 KudoZ points awarded for this answer.
Comment: "This is what I ended up using, after tearing my hair out for quite a while. "Line of least resistance, lead me on!" right?"
+1
3 mins
Manuel Moreno
Argentina
Argentina
Native in Spanish
Argentina
De-Es/En-Es Certified (Sworn) Translator
Native in: Spanish
Works in: English to Spanish, German to Spanish, Spanish to English
national and international understanding
Off the top of my head.
Hope it helps!
Hope it helps!
Note from asker:
| Thank you! This could work. |
Peer comment(s):
| agree |
philgoddard
1 hr
|
| neutral |
AllegroTrans
: surely an airline exists to transport passengers and make profits? Is international understanding involveed?
16 hrs
|
+2
4 mins
Carlos Morales
Ecuador
Ecuador
Native in Spanish
Works in field
Ecuador
9+years Tech, HR, Engineering, Education
Native in: Spanish
Works in: English to Spanish
foreign and domestic integration
'Foreign and domestic integration' allows for the correct interpretation of the original sentence.
Note from asker:
| Yes, those are definitely better terms. So do you think it means that the airline is helping the nation integrate itself into the international realm? |
Peer comment(s):
| agree |
David Hollywood
: ok too but I would switch it round "domestic and foreign"
30 mins
|
| agree |
Maikon Delgado
2 hrs
|
+6
14 mins
domestic and international links
If you're not happy with "integration"... maybe "links" might work for you?
A quick search for "domestic and international links" gets over 24000 hits, with many referring to airlines.
A quick search for "domestic and international links" gets over 24000 hits, with many referring to airlines.
Example sentence:
Australian low-cost carrier Jetstar Airways is to enhance domestic and international links to Queenstown...
Reference:
https://www.anna.aero/airport-analysis/page/3/
https://www.routesonline.com/news/29/breaking-news/126996/jetstar-improves-links-to-queenstown/
Note from asker:
| That's a very relevant quote you found there. Thanks! |
Peer comment(s):
| agree |
David Hollywood
: I think this would be a good option but I don't really see anything wrong with integration here
19 mins
|
|
Me neither, but hey... :)
|
|
| agree |
Cecilia Gowar
49 mins
|
| agree |
Joshua Parker
: I prefer this option. I think the idea here is "bringing (people or anything else) together nationally and internationally". "Integration" works too.
3 hrs
|
| neutral |
bigedsenior
: the operative word is 'promoting', but your ref. says 'enhancing'. Are they promoting enhancements, improvements??
3 hrs
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|
As I see it, the ad is about "integration" (i.e. links between airports)...
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|
| agree |
Charles Davis
: As far as I can see, "enchancing" is not part of your answer. The phrase you've suggested works perfectly well with "promoting".
12 hrs
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Cheers :)
|
|
| agree |
Ventnai
13 hrs
|
| agree |
AllegroTrans
16 hrs
|
1 hr
Cecilia Gowar
United Kingdom
United Kingdom
Native in Spanish
Specializes in field
United Kingdom
I read the Alethiometer
Native in: Spanish 
Works in: English to Spanish, Spanish to English, French to Spanish, and 1 more.
Related KudoZ points
:
56
national and international communication
Another option...
Note from asker:
| Thank you very much for helping me out here! |
Discussion
In other words, the airline aims to promote the internal "integration" of the country in question and also its "integration" with other countries. "Integration" here presumably means connectedness.